The Total Learner Experience

Hype and jargon

Sometimes when writing e-mail or IM communications or just performing general business writing, it's easy to fall back on hype words and jargon such as these:

• Return on investment
• Call to action
• Enterprise
• End-to-end
• Synergy
• Solution
• Executive summary (as opposed to just "summary"?)
• frameworks
• leverage
• proactive
• going forward
  

More samples of hype words and jargon here or generate your own corporate jargon here. Judiciously refraining from usage of the devil's words is at times difficult.

 

Writing for the Web

Jakob Nielsen has posted a great aggregation of links related to writing for the web. Good stuff.

Re-think Who's Playing Games

We should not rely on the stereotype that only tech-savvy and young people are playing games.

Popcap.com says that over 19% of their online game subscribers are over 60. They are building games specifically designed for seniors, and beginning to work extensively with seniors in new game development research.

In 2005, the Entertainment Software Association reported that "the average game player age is 30." The survey breakdown went like this:

• 35% were under 18 years old
• 43% were 18-49 years old
• 19% were 50+ years old

in 1999, only 9% of those aged 50 or over played video games.